Interactive 3D Applications & Virtual Tours

We develop immersive experiences to explore virtual showrooms and participate in launch events and interactive presentations, ideal for marketing and branding.

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INTERACTIVE 3D · LOTO STUDIOS

Virtual Tours, Showrooms and Interactive 3D Applications

Interactive 3D applications let users explore spaces, products and data rather than simply watch them. We design virtual tours, immersive showrooms, web-based 3D viewers, simulators and interactive experiences for sales, events, culture, product communication and training.

DISCUSS THE EXPERIENCE →Web · Real-time · Immersive
Interactive virtual showroom and 3D application

WHEN INTERACTION ADDS VALUE

Use an interactive experience when the user needs to explore, choose or act.

It makes sense when the user needs to…

  • navigate a space or environment;
  • inspect a product from different points of view;
  • trigger hotspots, media or contextual information;
  • interact with data, simulations or guided content;
  • access the experience remotely through the web.

Choose another format when…

A static visual is enough: use 3D Rendering.

The story is linear: use 3D Animation.

The main problem is product variants and commercial rules: use a Product Configurator.

Full immersion is essential: use VR.

WHAT WE DELIVER

From CAD, content and data to a navigable experience ready for the final channel.

01

3D environment and assets

We create or optimize products, spaces and technical assets for the selected real-time engine and target devices.

02

Interaction and UX

Navigation, hotspots, filters, guided paths, UI, scoring or simulation logic are designed around what users actually need to do.

03

Deployment and integrations

Web, standalone application, streaming or installation, with APIs, analytics, authentication and content systems where the scope requires them.

FORMATS WE BUILD

Virtual tours, showrooms, viewers and interactive 3D applications.

3D virtual tour

3D Virtual Tours

Interactive exploration of spaces, locations and digital reconstructions with hotspots and guided content.

Web 3D viewer

Web 3D Viewers

Browser-based product and environment visualization designed for direct access without dedicated hardware.

Interactive virtual event

Interactive Simulators

Custom logic, data and user actions for operational, commercial or educational scenarios.

Virtual museum tour

Web3D Applications

Custom web applications combining real-time 3D, UI, data and integrations.

Gamification and virtual event

Serious Games & Gamification

Interactive mechanics, scoring and participation designed for events, learning and branded experiences.

PROCESS

From the concept to a production-ready interactive application.

01

Concept & platform

We define users, use case, target device, access model and the role of interaction.

02

UX & prototype

We validate navigation, key actions and the core experience before full production.

03

Development & integrations

We build real-time logic, UI, content systems and external integrations where required.

04

Testing & deployment

We test performance, devices, analytics, hosting and deployment before release.

DELIVERY OPTIONS

360 tour, real-time 3D or streaming are different experiences.

360°: efficient for real spaces captured from fixed viewpoints.

Web3D: immediate browser access with a controlled performance budget.

Streaming / dedicated application: useful when visual complexity or custom logic exceeds what should run directly in the browser.

Content should survive the first release.

Hotspots, media and multilingual content can be connected to CMS-style workflows when the project requires frequent updates.

APIs, analytics, leads, authentication and external business data are added only when they serve the experience and are part of the agreed scope.

PRICING

How much does an interactive 3D experience cost?

Indicative starting prices for the four solutions. Final scope depends on assets, platform, interaction logic, integrations, users, hosting and update requirements.

Application typeIndicative starting priceDelivery
Interactive 3D product on your websiteFrom €1,500To be agreed based on the project
Navigable virtual showroomFrom €3,500To be agreed based on the project
Interactive 3D simulatorFrom €4,500To be agreed based on the project
Tailored business applicationFrom €9,000To be agreed based on the project
Interactive 3D product on your websiteFrom €1,500
Delivery
To be agreed based on the project
Navigable virtual showroomFrom €3,500
Delivery
To be agreed based on the project
Interactive 3D simulatorFrom €4,500
Delivery
To be agreed based on the project
Tailored business applicationFrom €9,000
Delivery
To be agreed based on the project

CHOOSE THE RIGHT FORMAT

Tour/showroom, configurator, VR or physical installation?

Interactive Tour / Showroom

Use it when users need to explore content, space or products remotely.

Product Configurator

Use it when variants, materials and valid commercial combinations are the main problem.

EXPLORE CONFIGURATORS →

Virtual Reality

Use VR when spatial presence and headset-based interaction are essential to the experience.

EXPLORE VR →

REAL PROJECTS

Interactive applications built for real clients.

Our published Audi and Eurofork projects show real-time 3D interfaces for automotive and industry. They illustrate how users can explore product information and choices through an interactive application.

VIEW ENGLISH PROJECTS →

FAQ

Frequently asked questions about interactive 3D applications.

Can an interactive 3D experience run in a browser?

Yes, when assets and functionality are designed for web performance. More demanding projects can use streaming or dedicated applications.

What is the difference between a virtual tour and a real-time 3D environment?

A 360° tour is based on captured viewpoints. Real-time 3D lets the user move more freely and can support dynamic objects, data and interaction logic.

Can content be updated after launch?

Yes. When ongoing updates are part of the requirement, we design the content structure and integrations so text, media or data can evolve without rebuilding the entire application.

Can analytics and lead generation be integrated?

Yes, if they are part of the scope. Events, interactions and forms can be connected to analytics or business systems where technically appropriate.

Do I need VR hardware?

No. Many interactive experiences are designed for standard browsers, desktops, tablets or installations. VR is only one possible delivery channel.

PROJECT REVIEW

Do you have a space, product or process that users should explore interactively?

Tell us what users need to do, which assets already exist, where the experience will run and which systems need to connect. We will identify the simplest technical route that fits the objective.

LET’S TALK ABOUT YOUR PROJECT

Tell us about your project.

Describe the space or product, target device, main interactions and systems to connect. If you have CAD files, 3D models or an existing demo, mention them in your message.

AN INITIAL DISCUSSION

Spaces, interactions and content to explore.

Tell us what users should see and do, which materials are available and the intended devices. We will define content and functions together.

REQUEST AN INITIAL DISCUSSION

Tell us what users should be able to do.

The fields below are optional and help us tailor our first response.

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